Adverts Ideas
Now we knew the product we wished to advertise and had conducted extensive research in to various TV adverts we now had to go on and decide how we would like our TV adverts to appear.
When first discussing we came up with these various plots of how to create or TV adverts:
1) Put the dirty washing machine and then pull out clean clothes showing product has working. We also carried on this idea to show a child playing and falling over producing a stain on their clothes.
2)Placing the dirty shirt in to a bowel of water and adding product then pulling out the shirt showing it to be stain free.
3) Another was to show the opinions of the public and what they thought of the product for example "how good it works", this would portray the products popularity and opinion of the public may bring the trust in the public. Could turn this into a competition advert where we show home videos sent in by users expressing their views on the product or own adverts.
After coming up with these ideas we went on to decide on the two adverts we would like to go ahead and create. The first being the older style advert we will use idea 1 as we believe when seeing other adverts that have an older style this would be perfect for us as we believe we would also be able to carry on this effect throughout the advert. Also it would allow us to make the character act "cheesy" and over the top which is seen to be popular with older style adverts.
As we wanted the second advert to have a more modernistic feel we came up with the idea of fiolming the schools gospel choir and producing a jingle for the product this way but also this would give the advert a happy feel and similar to the insurance advert that was around a couple of years ago for the "you switch" phone company.
Now we knew the product we wished to advertise and had conducted extensive research in to various TV adverts we now had to go on and decide how we would like our TV adverts to appear.
When first discussing we came up with these various plots of how to create or TV adverts:
1) Put the dirty washing machine and then pull out clean clothes showing product has working. We also carried on this idea to show a child playing and falling over producing a stain on their clothes.
2)Placing the dirty shirt in to a bowel of water and adding product then pulling out the shirt showing it to be stain free.
3) Another was to show the opinions of the public and what they thought of the product for example "how good it works", this would portray the products popularity and opinion of the public may bring the trust in the public. Could turn this into a competition advert where we show home videos sent in by users expressing their views on the product or own adverts.
After coming up with these ideas we went on to decide on the two adverts we would like to go ahead and create. The first being the older style advert we will use idea 1 as we believe when seeing other adverts that have an older style this would be perfect for us as we believe we would also be able to carry on this effect throughout the advert. Also it would allow us to make the character act "cheesy" and over the top which is seen to be popular with older style adverts.
As we wanted the second advert to have a more modernistic feel we came up with the idea of fiolming the schools gospel choir and producing a jingle for the product this way but also this would give the advert a happy feel and similar to the insurance advert that was around a couple of years ago for the "you switch" phone company.
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